THE SOLUTION

Science tells us that only Kremil-S works by neutralizing stomach acid from the inside. But science alone couldn’t sell. The brand needed to educate the market by way of interests relevant to them—night life and coffe culture, passion points that also happen to induce or aggravate hyperacidity.

With a potent dose of hyper-relevant, hyper-targeted videos, Kremil-S was able to spread the truth about hyperacidity while keeping viewers engaged and even entertained.